TRY THE SHADE TODAY
Semi-Permanent, Permanent, Toners and Intensive Colour Coverage now available!
Our range of developers lets you achieve exactly the coverage you need.
THE SHADE © 2023 All Rights Reserved
1000+ ★★★★★ reviews and counting
Get the Colour you need
EVERY BOX IS A PREMIUM SALON EXPERIENCE
DELIVERED TO YOUR DOOR!
The Shade delivers hair colour you’ll love, made with ingredients you can feel good about.
Our permanent hair colour is salon grade and is free from Ammonia, PPD, Parabens and Phthalates, and formulated with Argan oil, Aloe Vera and Ginseng Root Extract to nourish and strengthen your hair while delivering radiant, multi-dimensional colour with every use.
WHY THE SHADE?
- MICHELLE B.
REAL CLIENTS, REAL COLOUR RESULTS!
Each Colour Kit delivered to your door includes:
Colour Tube
Developer
Barrier Oil
Colour Protection Shampoo
Colour Protection Conditioner
Hair Colour Remover Wipe
Gloves
All items in the Salon Set are reusable:
Tint Brush
Tint Bowl
Colour-Proof Cape
Colour-Proof Bench Mat
4 x Sectioning Clips
Storage Bag
With the Salon Set to make it happen
BLACK
DARK
BROWN
CHOCOLATE
BLONDE
GOLDEN
BROWN
GOLDEN
BLONDE
DARK
BLONDE
LIGHTEST ASH
BLONDE
LIGHTEST BEIGE
BLONDE
Salon grade, ltalian made multi-dimensional color
Money-saving
Time-saving
Free form ammonia, PPD, parabens and phthalates
with Argan oil, Aloe vera and Ginseng extract
Marie S.
The Shade is the best DIY hair colour product I ever used. My hair is fine with some grey hair showing up. Their hair colour lasts and you’ll be amazed how simple the instructions are. Bonus, their shampoo and conditioner are great products too
Justine D.
After colouring my hair at home for over twenty years, this is by far the best colour I have come across. Covered my greys exceptionally well, left my hair feeling very healthy & absolutely loved the blonde colour
Shalini S.
Great product. Excellent coverage and gentle on the hair and scalp!
Mirta P.
I waited with anticipation for my new toxins free colour. Once I received it I couldn’t wait to try it out and the results are amazing! My hair is shiny, the colour is perfect and vibrant, just as I wanted it to be! The entire process was easy from the colour consultation which was very helpful and highly professional to having the perfect desired results! I am very happy I found this product and will never go back! Thank you! You’ve got yourself a customer for life!
AS FEATURED IN
ITALIAN-MADE, SALON-GRADE HAIR COLOUR
Each Colour Kit delivered to your door includes:
With the Salon Set to make it happen
Would you like to save time and money?
For a limited time, receive 30% off your first order. Simply click on the button below to find your perfect shade.
Add the promo code 30%OFF at Checkout
Would you like to save time and money?
For a limited time, receive 30% off your first order. Simply click on the button below to find your perfect shade.
Add the promo code 30%OFF at Checkout
NO Ammonia
NO ppd
NO PARABENS
NO PHTHALATES
NO SLS
NO TITANIUM DIOXIDE
NO GLUTEN
7-FREE COLOUR - SUITABLE FOR SENSITIVE SKIN
OUR RANGE OF DEVELOPERS LETS YOU ACHIEVE EXACTLY THE COVERAGE YOU NEED.
Blend any of our colours with either a gentle, deposit-only 5 vol developer, or one our permanent 20 or 27 vol developers..
5 vol:
No lift, gentle, deposit-only developer will deposit tone and shine without lifting or impacting your base colour level. Leaves a sheer tint over greys. Blend with neutral or warm colours for a semi-permanent effect or with cool colours to balance and boost tone and shine.
20 vol:
Permanent colour + grey coverage.
27 vol:
Covers stubborn greys + can provide additional lift.
Banish brassiness + balance tone + boost shine.
Toners:
Our range of developers lets you achieve exactly the coverage you need.
Blend any of our colours with either a gentle, deposit-only 5 vol developer, or one our permanent 20 or 27 vol developers.
Blend any of our colours with either a gentle, deposit-only 5 vol developer, or one our permanent 20 or 27 vol developers.
LOOKING FOR PERFECT COLOUR COVERAGE AND THE HEALTHIEST HAIR POSSIBLE?
Try applying permanent colour only to your roots, and boost your colour, tone and shine in your lengths with toners or semi-permanent colour only. Applying permanent colour to your roots only preserves the condition and strength of your lengths, and avoids colour builds-up.
LOOKING FOR PERFECT COLOUR COVERAGE AND THE HEALTHIEST HAIR POSSIBLE?
Try applying permanent colour only to your roots, and boost your colour, tone and shine in your lengths with toners or semi-permanent colour only. Applying permanent colour to your roots only preserves the condition and strength of your lengths, and avoids colour builds-up.
